Express Course: Comic Book Marketing

$29.99

You’ve made your comic, but now comes the hard part–you’ve got to get the word out and sell it! Most creators are spending their lifetime honing their craft and creating incredible works of art and stories to blow the imagination, but very few of them are also spending their time learning the ins and outs of marketing. This starter guide will help get you on your way!

Creating your comics is just the beginning. Once it’s done, you’ve got to market it and sell it as well as print and ship it. This course will get you started by highlighting the basics of Market Research and the overall Marketing Process for both online marketing and offline marketing.

All five of these lessons are taught by Gamal Hennessy, a comics business consultant and attorney and all around great guy. Is there more to marketing than what you learn in this Express Course? Oh heck yeah, but this is enough to get you started off on your own and understanding the basic principles of comic book and graphic novel marketing, which is its own unique beast. Now you get to start mastering that beast!

You’ll get:

  • A few case studies to review
  • Tips and Trade secrets
  • Terminology
  • A look at both online and offline marketing for comics
  • Basic understanding of marketing principles



Content

Course Content

Market Research for Comics
Marketing Analysis Case Study
Comic Book Marketing Process
Comic Book Marketing Online
Comic Book Marketing Offline

Instructor

Gamal bio image

Gamal Hennessy, Esq. is an entertainment transactions attorney specializing in comic book publishing and IP licensing. He began his career as the general counsel for the anime company Central Park Media before moving to Marvel Comics to become their International Publishing Manager. After Marvel, he set up Creative Contract Consulting to help independent creators and publishers protect their rights and revenue. Gamal is the author of The Business of Independent Comic Book Publishing, and The Business of Freelance Comic Book Publishing, and the co-founder of Comics Connection. All three projects help comic creators understand the comic book industry and develop profitable business models for their stories. 

FAQs

I’m a total newbie, is that okay?

Of course that’s okay! Our Community Pro lessons are designed as done-in-one’s covering a topic completely for people new to the topic to people who’ve got quite a bit of experience. And if you ever run into a problem, just let us know at info@comicsexperience.com and we’ll address it.

Do I need to know a whole lot about comics?

Absolutely not.

Do I need to be a computer wiz for the class?

Nope.

What computer programs do I need for this course?

None! You’ll learn right inside our learning system!

Requirements

To enroll in a Comics Experience digital course, you will need:

  • High-speed Internet access.
  • A mind like a sponge!

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Express Course: Comic Book Marketing
$29.99