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In this lesson, we start a new block of classes on comic book marketing. This first class covered the basic principles of marketing and apply them to your business and help you reach the people who want to read your comic.
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In a special lesson for anyone looking for a creator-owned deal, we talk about what an agent does, how to find an agent, and how to work with them to find the right home for your comic. Publisher’s Marketplace
Just in time for the WGA strike, we lay out the current environment for comic book media, describe the economic factors that go into film production, explain the concept behind the option/purchase agreement, compare film revenue to publishing costs, explore additional sources of film income and offer tips on how to position Hollywood in your publishing plans.
In this lesson, Andy Schmidt brings all his experience as the head of ONS Printing to explain the practical details of printing comics from finding a printer, getting a quote, managing your timelines, and shipping your books where they need to go in a way that can save you money.
In this lesson, we navigate the pitfalls and potential of working with another publisher to get your books out into the world. We look at the history of creator-owned deals in comics, explore the current landscape of the creator-owned market and examine what you need to understand about your rights, revenue, and responsibilities for every creator-owned deal.
This lesson will help you understand how to structure your freelance talent agreements for your comics. We start with a general overview of the law governing work-for-hire contracts, then focus on the specific structure of a WFH agreement. Finally, we break down each of the significant business terms and discuss some best practices that will help you negotiate the right deal for your books.
This lesson is designed to help you understand how to structure your collaboration agreements in such a way that will fit your business model. We start with a general overview of contracts and business terms, and then focus on the specific structure of a collaboration contract. Finally, we break down each of the major business terms and discuss some best practices that will help you negotiate the right deal for your books.
In this session, we look at the current developments in digital distribution and offer some suggestions on how to choose between the various options for your comics.
The goal of this lesson is to help you understand the role of pitches in comic book sales and help you conceptualize and construct pitches for your comics. As always, we start with some definitions and applications for pitches in the industry. Then we look at the different types of pitches and how you go about constructing them. Throughout the lesson, we offer examples of pitches to help elaborate the point.
In this lesson, we discuss the process of evaluating talent based on existing samples of their work. There’s also special insight from experienced editors Andy Schmidt and Chris Allo that you don’t want to miss.
